There comes a moment in the planning of every major
quest when the questions shifts from whether it will happen to how well
will it do. Here at Share Our Strength
that time is now, and as is often the case, it is the indomitable passion of
chefs that is propelling us forward.
Nearly
50 chefs and restaurateurs from around the county have committed to take off
their aprons and put on their riding gear for Chefs Cycle for No Kid Hungry. From Australia’s Jason Roberts to Shake Shack’s
Jenny Conrad, from Jamie Adams in Georgia to Jeff Mahin in California, they are
making a statement about the myriad ways to share strength, and committing
provide millions of meals to kids in need.
Suddenly, the focus is
on granular details. This week Debbie Shore and her team met to plan routes, overnight
stops, identify the right food, drink and energy/protein goos for riders, and
advance the publicity campaign and social media strategy that will bring the excitement
of Chefs Cycle for No Kid Hungry to millions of people.
Amazingly,
more than $20,000 is already in the door and there remains 10 weeks to go
before the two 300 miles rides – from New York to DC, and from Santa Barbara to
San Diego, commence. Check out our
website @ http://www.chefscycle.org/ Support one chef, or support ‘em all. Either
way you’ll be making a huge difference in the life of an American child.
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